For the artists who rely on SoundCloud to distribute their music free of charge, this week began with an alarming email. Artists wasted little time in venting their frustration on social media. Kyun started a Change. But in a surprising turnaround, SoundCloud reversed course on Thursday. SoundCloud has been limping forward in the last five years.
As the company started cozying up to the major labels in , eventually inking deals with all three, it started to lose some of the freewheeling, anything-goes luster that bred and attracted future stars. SoundCloud went after mixes and remixes, which had helped it gain listeners in the first place. But the company continued to struggle. In , it laid off a large number of employees and was thought to be 50 days away from bankruptcy. While SoundCloud avoided that fate, and was deemed financially healthy earlier this year , it has since been overshadowed by other platforms like TikTok , which rapidly amassed a large user-base and consistently launches songs onto the charts and into multi-million major-label contracts.
But SoundCloud is paying the server bill. Cause of death: Suicide. That's zero storage limits. No frivolous takedowns or account bans. This is because the early s ushered in a new era of music distribution in the form of digital download stores and streaming platforms. And if you're a music lover, SoundCloud is likely a name you've heard of as well.
In this article, we'll discuss what SoundCloud is, exactly what the platform provides, and whether or not you'll need to pull your wallet out of your pocket to enjoy it. SoundCloud is an online audio distribution platform that was founded in by Alexander Ljung and Eric Wahlforss. They met while studying at the KTH Royal Institute of Technology, a university known for being one of the best schools in the world for computer science.
Having bonded over a mutual love for music, they decided they wanted to create something like Flickr or WordPress but for audio.
What started as a small community for artists to promote their audio offerings has become a strong choice for indie musicians to really get themselves out there. Post Malone, Chance the Rapper, and Kehlani are but a few mainstream music artists that originally started their careers on SoundCloud.
SoundCloud is now a streaming service, a distribution platform for new and upcoming artists, and an online community for fans. But at its core, SoundCloud is all about letting you discover and listen to new music. At the time of writing, there are over million registered SoundCloud users and over million uploaded tracks. You can access SoundCloud on both the desktop website and mobile app. Listening to music on SoundCloud online is completely free and you don't even need to create an account to do so.
In order to upload and comment on tracks, however, you will need to register. Free users have an upload limit of three hours of audio, and file sizes cannot exceed 4GB. Additionally, a track created by a free user can only be downloaded a maximum of times. If your account exceeds three hours of uploaded audio, uploading will be temporarily disabled.
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